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Bostonista Loves: RhythmBRA

Bostonista Loves: RhythmBRA Training for a half marathon would have been impossible without my iPod. It made those training sessions fly by because I could sample new music every time I hit the pavement. But, for all my iPod gave me, I misused and abused it to the point where it no longer functioned.

Training for a half marathon would have been impossible without my iPod. It made those training sessions fly by because I could sample new music every time I hit the pavement. But, for all my iPod gave me, I misused and abused it to the point where it no longer functioned.

How did I ruin it? Well, I hated running with awkward arm bands, and carrying it in my hand messed with my stride. I preferred hands-free and arms-free gadgets while jogging, and so I would…stick it in my bra. Obviously, I wasn’t that surprised when the device fizzled out after suffering too many sweat sessions. (Thankfully, after I completed the race.)

But then I found RhythmBRA.

It’s a patent-pending sports bra equipped with a small, built-in pocket in front that’s lined with ActivDri. It’s in this pouch where you can keep your music player protected and secure while working out.

Unlike arm bands, you can run without wires snaring your swing, and the hands-free alternative never interferes with pace. You can even wear it while weight-lifting and the cord won’t get all up in your bench-press. The only problem is, you might get some funky stares from people while switching songs in the gym or on the road.

The sports bras were created by local designer Nancy Jane Sweeney, a UMass-Amherst grad who lives in Derry, NH. While Sweeney was training for her marathons, she also hated running with cumbersome wires, which led her to design the prototype bra. Sweeney then launched Lyoness Sportswear, and is now selling her creation throughout the greater Boston area at local gyms and online. You can get it on her website.

The bra is ultra-supportive, fits properly, and is comfortable for long runs (I tested one with super support). I’ve often had to don two sports bras just to quit the jiggle, but not with Sweeney’s design. Just one did the trick, and it kept my tunes playing safely, soundly, and perspiration-free.
Posted by Jamie Coelho on 10/10/08 in Advice, Fitness

Rhythm Nation

Rhythm Nation

you know those "why didn't I think of that before" moments when you see a new invention? (the thigh master, singing bass and flowbee aren't exactly up there.) but one go with the lyoness sportswear rhythm bra ($36) and you'll know exactly what they're talking about.

UMASS-amherst grad (and girl genius) nancy jane sweeney was frustrated by the cumbersome wires from her iPod while training for a marathon. you all know how it is: headphones get stuck in your hair, and you hate how the mp3 armbands accentuate the negative. so did sweeney. her response? invent a sports bra that keeps literally everything in place. the little space between our boulders are oft neglected, until now. the rhythm bra has a special shelf inside the lining perfect for your iPod, keys, money, credit card, gym guy's phone number, anything. so it might look a little funny when people see your headphone wires peeping out from your shirt. and they'll wonder why you're pressing your own buttons during your run. (then again, remember when toilet paper was coming out of your pants? you're used to a little attention.) and since the pocket is designed to be perspiration-free, you don't have to worry about a little electric shock.

leave that to gym guy when he sees that you're brains and beauty.

the lyoness sportswear
rhythm bra

available online at
lyonesssportswear.com





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